WHAT WE DO
Since our establishment in 2015, we have become a leading supplier of export-quality seafood—live, chilled, and frozen—delivering exceptional products to global markets with a focus on East Africa, the GCC countries, and East Asia. Our comprehensive supply chain begins off the picturesque coast of Somalia and extends to retail markets across the globe, powered by our own fleet, partnerships with fishermen’s cooperatives, and a network of trusted distributors.
Mission
Our mission is to create a thriving fish processing and export business that not only serves East Africa and the Middle East but also expands our reach to international markets. At Yustan, we are guided by a seasoned management team dedicated to implementing effective risk management and compliance practices, ensuring our operations are both responsible and efficient.
PHILOSOPHY
Our core philosophy revolves around the unwavering commitment to quality, outstanding service, competitive pricing, and timely delivery of premium seafood products. According to the FAO, the only fish stocks globally classified as “underfished” are found off the coast of Somalia. By fostering close collaborations with our suppliers and advocating for sustainable fishing practices, we are paving the way for the development of an ethical and responsible fishing sector that benefits both our community and the environment.
“Somali waters have the potential to support some of the most productive fisheries in the world. Yet, the domestic fishing sector in Somalia is relatively small.”
Vision
Empowering Fishermen: Collaborate with fishing cooperatives in Puntland and South-Central Somalia to guarantee fair pricing and equitable conditions for local fishermen, fostering sustainable livelihoods for their families.
Elevating Standards: Champion the widespread adoption of rigorous quality standards and international safety and sanitary certifications, essential for securing export certifications and enhancing market access while prioritizing environmental sustainability.
Fostering Entrepreneurship: Engage closely with stakeholders to create and expand entrepreneurship opportunities within the fishing industry, promoting sustainable practices that empower individuals to thrive economically.
Enhancing Capabilities: Improve access to modern equipment and technical training for fisherfolk, enabling them to secure high-value catches and optimize their operations in an environmentally responsible manner.
Driving Investment: Collaborate with Somali stakeholders to attract increased investment in renewable energy, processing facilities, and cold storage solutions (ice-making/freezing), ensuring a sustainable and efficient seafood supply chain that benefits both the economy and the environment.